A few days ago I attended a spectacular Nft Music Twitter space organised (spanish) by Mito Gallery where several Hispanic entrepreneurs were presenting and discussing the innovative aspects that the world of nft music brings with it. Some of the things that stood out in this twitter space had to do with the new relationship that is being established between creators and fans. The blockchain brings with it that relationship of closeness where artists and fans are able to relate to each other in a very different way to the way they have been relating to each other until now, and this more direct contact is now possible thanks to NFTs. Many artists offer their fans and buyers to keep in touch in whatsapp groups, where the artist shares news before releasing it to the general public. Special editions of their songs, merchandising related to their music production (guzzu participated), video previews or any other matter related to their career. In this way the connection between fan and artist is even closer if possible.
Several NFT music platforms were discussed, among them sound.xyz where you can buy the music releases that the artists of this platform are launching or other NFT streaming platforms such as audius that are launching and that in some way comes to combat the current business model concentrated in very few companies that pay per listen to their musicians.
The NFT sales model is a new model that is helping many artists to “survive economically” with their artistic work. Hence the talk of the “economic sustainability of the artist” which presupposes that an artist who has 100 or 200 followers-buyers of his work, can manage to support himself economically by producing his art and doing what he likes without the need to reach the mass market. Everything that the NFTs propose as a new model of artistic production and sustainability is a very interesting subject.
In this sense, this Sunday 5th February, from colaborative.org and nftcanarias.org we will have a space on twitter dedicated to NFT Music where we will have the guest artist SonarKlang and the Mexican youtuber CriptoWolf talking about this interesting topic that is the nfts in the world of music. We are waiting for you.